YouTube Competitor Analyzer
Compare two channels side by side from public numbers you type: subscribers, views and the median of recent videos.
Enter the subscribers, total views and number of videos for a channel to see its numbers.
Good to know
- You type the numbers. The tool does not look anything up on YouTube. Subscriber, video and total view counts are on a channel’s About page. Recent view counts are on its Videos tab.
- The median is the middle value of the recent videos. It is used because one viral video can pull an average far above what a typical video gets.
- There is no winner. A smaller channel can have a more engaged audience, and a bigger one can have a slow year. The numbers show how two channels differ, not which is better.
- Subscriber counts shown publicly are rounded, so small differences are not meaningful. Hidden subscriber counts cannot be compared.
- To learn from a channel, watch its most-viewed and newest videos and look at what the titles and thumbnails promise. Numbers cannot tell you that.
Related Tools
Channel Growth Calculator
Work out your subscriber gain per day, week and month from a real period, with a straight-line projection.
SEO Analyzer
Check a title, description and tags against YouTube limits and see where your search phrase appears. No score.
Keyword Ideas Tool
Get search phrases people commonly type on YouTube for your topic, grouped by intent, with a link to check each one. No fake search numbers. Free.
Engagement Rate Calculator
Work out (likes + comments + shares) ÷ views for a video and compare it with your earlier videos.
About the Competitor Analysis Tool
?What the channel comparison does
You copy a few public numbers from two channels, such as your own and one you follow, and the tool puts them side by side: subscribers, videos, total views, average views per video, and the median views of recent videos.
It does not look anything up on YouTube and it does not pick a winner. A channel is more than these numbers. Everything runs in your browser.
→How to compare two channels in 4 steps
Copy the channel totals
Subscribers, total views and number of videos are on the channel’s About page. Type them as shown, such as 48K or 3.2M.
Add recent video views
Open the Videos tab and type the view counts of about ten recent videos, one per line.
Do the same for the other channel
Use your own channel as A and the one you want to compare as B.
Read the table
Compare the medians and the share of subscribers each typical video reaches.
✓What is in the tool
Side-by-side table
Eight measures for each channel in one view.
Median of recent videos
Not thrown off by a single viral video.
Reach per subscriber
Median views as a percentage of subscribers.
Reads YouTube formats
Accepts 12K, 1.2M and 1,234 as they appear on YouTube.
Copyable summary
Plain sentences you can paste into your notes.
Private
Nothing you type leaves your browser.
★Examples
Same size, different reach
Two channels with 50K subscribers. One has a recent median of 4,000 views and the other 12,000.
Example:
The second channel’s typical video gets 3.0× the views of the first, and reaches 24% of its subscribers against 8%.
One viral video
A channel has a lifetime average of 90,000 views a video but a recent median of 6,000.
Example:
The average is pulled up by a few big videos. The median shows what a normal video gets today.
Choosing who to learn from
You compare yourself with a channel that has twice your subscribers.
Example:
If their median is more than twice yours, study what their titles and thumbnails promise.
♥Limits to know about
Public numbers only
It does not know watch time, revenue or how viewers found each video.
No winner
A bigger number is not a better channel.
You type the data
Mistakes in what you enter show up in the result.